How to Optimize Your Website for Multi Locations

How to Optimize Your Website for Multi Locations

There are many ways to optimize your website for local search so you can be found for multiple locations. Having multiple-location SEO enables businesses to attract website traffic from various states or countries across the globe.

Many businesses, however, have to figure out how to come up with an SEO strategy for multiple locations. Each location has the same name, but they want to make sure that they appear in the local searches for their region. Follow these steps to learn how to do local SEO for multiple locations. SEO strategy for multiple locations.

1. Have a separate page for each location
2. Optimize each location page
3. Have Google My Business pages for each location

1. Have a separate page for each location.
Create a page for each of your locations. These pages should speak specifically about the services that you offer in that particular location and contain content targeted at people in that specific area.

This location page should include the local address, as well as your contact information. Make it easy for people interested in visiting your business in that specific city to access this information.

2. Optimize Each Page for the Location
Google won’t know your page is for a specific location unless you make an effort to optimize it.

This involves including the location in your title tag and meta description. Consider this search result for Cafes in New York City. The title, URL, and description have the keywords “Cafes New York City,” which helped it earn a top spot in the search results.

3. Have Google My Business pages for each location
If you haven’t already, sign up for Google My Business. Here you will be able to create listings for individual business locations.
Add the URLs for each of your location pages to your business profile. Follow Google’s guidelines to optimize each of your location pages. Guidelines include:
1. Verify each location
2. List accurate hours
3. Add photos
4. Manage and respond to reviews

Multi-location SEO can bring a lot of benefits to your business. Not only does it provide you with an opportunity to increase brand awareness, but you’ll also attract local consumers. Since many people conduct local searches, you can even improve your customer acquisition results.