Social Media Image Sizes 2021

Social Media Image Sizes 2021

The most recent image size specifications for different social media networks, including Instagram, Twitter, Facebook, LinkedIn, and more.

1. Facebook

1. Facebook profile picture size: 180 x 180.
2. Facebook cover photo size: 820 x 312.
3. Facebook link image size: 1200 x 630.
4. Facebook image post size: 1200 x 630.
5. Facebook highlighted image size: 1200 x 717.
6. Facebook event image size: 1920 x 1005.
7. Facebook group cover image size: 1640 x 856.
8. Facebook video size: 1280 x 720.
9. Maximum Facebook video length: 240 minutes.
10. Facebook image ad size: 1200 x 628.
11. Facebook video ad size: 1080 x 1350 (ratio 4:5), at least 1080 x 1080, ratios from 16:9 to 9:16 are also supported.
12. Facebook Story ad size: 1080 x 1920.
13. Facebook messenger image ad size: 1200 x 628.

2. Instagram

1. Instagram profile picture size: 110 x 110.
2. Instagram photo sizes: 1080 x 1080 (square), 1080 x 566 (landscape), 1080 x 1350 (portrait).
3. Instagram Stories size: 1080 x 1920.
4. Recommended Instagram video sizes: 1080 x 1080 (square) 1080 x 567 (landscape), 1080 x 1350 (portrait).
5. Carousel posts & ads: 1080 x 1080 (square) recommended, 1080 x 566 (landscape) and 1080 x 1350 (portrait) are also supported, can be video or static image.
6. Maximum Instagram video length: 60 seconds.
7. Instagram photo thumbnails: 161 x 161.
8. Instagram ads size: 1080 x 566 (landscape), 1080 x 1080 (square).
9. Instagram IGTV video size: 1080 x 1920.
11. Instagram Reels: 1080 x 1920.

NB: Recommend using square and vertical formats when posting on Facebook and Instagram (both organic and paid). Why? Because this maximizes the space you take up in the feeds as most people use their phones to browse through these channels.

3. Twitter

1. Twitter profile picture size: 400 x 400.
2. Twitter header size: 1500 x 500.
3. Twitter post image size: 1200 x 675.
4. Minimum Twitter card image size: 120 x 120.
5. Twitter video size: 1280 x 1084.
6. Maximum Twitter video length: 140 seconds.
7. Twitter image size for ads: 800 x 418 (Website card), 800 x 800 (App card image), 800 x 800 (Carousels), 800 x 418 (Direct Message card), 800 x 418 (Conversation card).
8. Twitter ad size (video): 720 x 720 (square), 1280 x 720 (landscape), 720 x 1280 (portrait) Length: 12 seconds or less (recommended), 2 minutes and 20 seconds (maximum).
9. Video Thumbnail Image – 640 x 360 (minimum), should match the size of the video (recommended).
10. Twitter image sizes for fleets: 1080 x 1920.

4. Linkedin

Company pages:

1. LinkedIn company logo size: 300 x 300.
2. LinkedIn cover photo size: 1128 x 191.
3. LinkedIn Dynamic Ads size: 100 x 100 (company logo).
4. LinkedIn Sponsored Content image size: 1200 x 627.
5. LinkedIn Life tab main image size: 1128 x 376.
6. LinkedIn Business Banner image: 646 x 220.
7. LinkedIn image sizes for blog post link images: 1200 x 627.
8. LinkedIn Stories image size: 1080 x 1920.

Personal pages:

1. LinkedIn profile picture size: 400 x 400.
2. LinkedIn background photo size: 1584 x 396.
3. LinkedIn post image size: 1200 x 1200 (square) 1080 x 1350 (portrait).
4. LinkedIn link post size: 1200 x 627.
5. LinkedIn video size: 256 x 144 (minimum) to 4096 x 2304 (maximum).
6. Maximum LinkedIn video length: 10 minutes.

5. Youtube

1. YouTube profile photo size: 800 x 800.
2. YouTube Channel cover picture: 2560 x 1440 (desktop) and 1546 x 423 (smartphones).
3. YouTube thumbnail size: 1280 x 720.
4. YouTube Display ads: 300 x 250.
5. YouTube Overlay ads: 480 x 60.
6. YouTube Companion banner ads: 300 x 250.
7. YouTube Skippable video ads length: 12 seconds to 6 minutes.
8. YouTube Non-skippable video ads length: 15 or 20 seconds (depends on region).
9. YouTube Bumper video ads length: 6 seconds.
10. YouTube Standard video: Minimum dimension is 426 x 240. Max dimension is 3840 x 2160, aspect ratio 16:9.